Hyundai’s Cheapeast PR Coup Ever


You probably recall our post last week about how Canada houses the worst parker in the world? Likewise, you probably recall our mention that Hyundai presented one of the unfortunate victims of this Toronto blight with a shiny new Elantra.

Here’s video of the presentation. It’s a shiny new Elantra Touring wagon. And Todd Jamison, the owner of both the old, squashed Elantra and now the shiny new one—looks completely shocked!

Great luck for him…and way to seize the moment, Hyundai. Maybe that’s why in the midst of a worldwide economic downturn, Hyundai are still doing fairly well. Or, you know, there’s the Genesis coupe and sedan…